The Man and The Myth

Many people around the world have heard of the mysterious Tony Loveless. As myth has it he is "zombified" during the work day.

zombified: (zom-bih-FIE-d): Very focused. . .

Which is a silly myth, today Tony has already had a dance off with a neighboring office mate, which is the opposite of zombified.

The legend, Tony Loveless enjoys taking pictures in front of sunsets and letting the little cap'n come out of him. He also is known to randomly burst  out in high pitched noises for no reason in particular. We often have people shut his office door. . .

On the contrary to the above statement, 99% of people who meet Tony like him. IE Tony was out this morning stuffing some old dumpster (that is not for our building with trash). the man who owned the dumpster was a little upset and by a little I mean he used the dreaded "f" word. In this sentence: I am so (insert f word ending in -ing) sick of people using my DUMPSTER!

Tony walked down to the angry mans office after the occurrence and handed him a business card and also received 20% off any salon service.

That my dear friends is Tony Loveless.

There comes a time. .

Every now and again everybody needs a change! We decided that we need to move offices. It may be in the same building- but it is a big difference!

Some of the reasons we moved offices:
- it was FREEZING all the time!
- space issues were becoming very apparent [not that we don't all love each other!]
- we like changes
- we had some great ideas!

Sadly I forgot to take pictures at the very begging but I will describe it for you. There were 4 white walls, one had a pretty bay window and the rest were plain as jane. The carpet was much like this:

It was close to 10 years old and had random stains all over it. Don't get me wrong it was very attractive just not quite our thing.

We decided that we want less of a box to work in and more personal space so first thing we did was put up walls. Tony, Miki, Jared and Lisa were the ones who slaved for nights over this office! We all learned valuable lessons in dry walling. such as: your hand dry out very fast, your lips dry out fast and dry wall is heavy! We painted the walls our "company colors", which was a long experience that also made us appreciate painters. As noticed in this picture we took out the ugly ugly bright florescent lights and put up beautiful track lighting to give the marketing Ora everyone loves.

Next we decided to wall paper one wall, that you would never guess is wall paper. Unless you look really close. But don't do that! We made our gorgeous bay window a brick wall, who'd a guessed it?

The last one is a little dark, but you get the point! The view is the greatest, the huge mountains (now covered in snow) right outside!

The biggest challenge of this whole adventure was getting the carpet and wood floors down. Thanks Heavens we had Kyle, who laid carpet at some point or we wouldn't have made it. Getting the 2000 lb carpet roll up the stairs with 2 very whimp small girls and only 2 men was life risking! Everyone of us almost was killed. Jared almost had his ear taken off Tony and Miki were mauled over by the carpet and Lisa was pushed out of her own shoes by the high speed carpet coming for her!

But the roll made it in the office! CHECK!

We then made each desk in each office, which looked a little something like this:

Then we added a little love to the office and gave each cubicle a personalized glass hanging separator. Which doubles as a white board! You can also see the finished carpet and wood flooring here as well.

Now for the completed pictures!

 Our one PC in the office, he's so alone! Miki's accounting desk 1/2

 Tony's office, our CCO

 Our Monday morning production seating

 Miki's office 2/2 office

 Our nicely frosted front window, WE ARE FnA!

The left side of the office where Brennon and Darren enjoy their desks.

 

The right side and left side and Tony and the conference all in one shot woo! Oh yes plus our storage and break room in the far right.

The best part about this project is that Miki is an extraordinary bargain shopper, we got many things on sale or from KSL so it wasn't very expensive. We traded a month of rent with our landlord for a snazzy office that he will definitely rent out for way more than our current rent! 

TA DA

New business Cards!

We just made the most awesome business cards! I hope everyone loves them as much as we do. . . what do you think??

Utah’s first Solar Park Tour, held at T.R.A-MAGE, huge success!

September 23^rd – 25^th T.R.A-MAGE hosted the Solar Tour in American Fork at their Solar Education Park. The event was a tremendous success, with the general public, Alpine School District, and the Media all attending in abundance. The various stations that were set up to inform the public about the many ways in which alternative energy can be used to save money on one’s utility bills were of particular interest to those in attendance.

This park was designed as an educational resource for those that are interested in learning more about the latest trends in solar technology; including solar tracking, solar racking and solar mounting systems. TRA – MAGE is dedicated to helping the public understand the basics of solar energy, with a vision of increased education and adoption of solar energy throughout the state of Utah. The opening of the Solar Education Park is a major step toward achieving that goal.

"This solar park is an incredible opportunity for Utahns to learn about renewable energy. It's really a unique location where you can come and see all different types of technology in one spot.” says Levi Belnap, executive director of Utah Solar Energy Association. The park has now been officially opened to the public and everyone is welcome to visit anytime during business hours to see what the park has to offer. Having been equipped with 19 mock-roof areas, 2 solar tracking systems, and a host of solar mounting systems (including those for metal roof installations) the solar park is truly a unique solar education experience.

Advances in solar technology have led to vastly more efficient solar panels on the market and have helped them to become more affordable as well. The Europeans have made it a goal to gaining up to 20% of their power from renewable energy sources by the year 2020. Companies like TRA-MAGE are making some of the same goals possible for the USA. By encouraging young people to get involved in careers within the renewable energy industry and allowing the public to experience the benefits and potential of solar power, including the latest in solar mounting and solar tracking systems, the Solar Education Park is paving the way towards our own renewable energy pursuits.

Students from the Alpine school district were particularly fortunate to be able to speak with a variety of engineers in a one on one environment and ask as many questions as they liked while on their guided tour. However, the goal of TRA-MAGE, located just South of the solar park, is to expand beyond students and educators and is hoping to attract the general public as well. We invite anyone that is interested in the latest in solar tracking and solar mounting technology to visit us, and our staff is happy to answer any questions that might pop up while walking through the park.

Did you expect Blockbuster to be in business after Red Box?

http://www.msnbc.msn.com/id/39311334/ns/business-retail/

I sure didn't. If you aren't competing you are going to fall behind. Red Box was truly a 'purple cow' of the movie rental business. It was remarkable to spend a dollar instead of $5 and get the same movie. Not only that but you're done at Red Box in 3 minutes! With blockbuster you may have a wider range, but does that really count in this world of convenience??

I have my opinions, which would you rather go to??

Renewable energy!

You  hear about solar energy so often that it seems you never actually know how you would start a project or where to go!

So we have an awesome renewable energy client that is doing an education tour on solar energy. I would love to see any of you there. It is at T.R.A- MAGe in American Fork:

We wrote an article if you'd like to read on:
 http://www.prweb.com/releases/2010/09/prweb4524424.htm





T.R.A. - MAGE is located at:

1657 S 580 E American Fork, UT  84003

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ZOMBIES!

There are zombie's everywhere! Not in reality (knock on wood). They are in movies though like dawn of the dead, shawn of the dead, night of the living dead and my personal favorite zombieland!

We had client asking for a creative 'white paper' what's more appealing than re-using the popular zombie survival guide to make this survival guide??

Many cool clients

We've been very busy getting out our new 1 to 1 PURL product lately. Fortunately, we have stayed very busy throughout the last couple months! Here is a sales tool we are designing for a client, in a very simple clean and crisp look!

What do you think?

Isn't this the worst?

Have you ever noticed how some clients think they are designers??

Thank you Ron Caso

Fritz and Andre has done exceptional work for many of their clients oover the past few months.





A beautiful photoshoot done for Reebok, showing off their campaign for 2010 - Vegas themed. The shoot took about 3 days for 6 photos that turned out as amazing as we had hoped for!


Round business cards are cool. These are hot off the press, the back has laminated paper with a canvas emboss. We wanted our client to let his clients know that he was awesome! Is there a better way to say that then handing out a round business card!







We are still working our tails off to bring you more photos of our work! In the mean time please look us up on Facebook http://www.facebook.com/pages/Sandy-UT/Fritz-Andre/89230143601 , or visit our webiste and check out the newest program being offered by Fritz... go to fritzandandre.com and browse around our 1 to 1 marketing tool!

Learn to make your website pop up first with Search engines

Search engine optimization (SEO) is the process of improving the volume or quality of traffic to a web site from search engines via "natural" ("organic" or "algorithmic") search results. Typically, the earlier a site appears in the search results list, the more visitors it will receive from the search engine. SEO may target different kinds of search, including image search, local search, and industry-specific vertical search engines. This gives a web site web presence.

As an Internet marketing strategy, SEO considers how search engines work and what people search for. Optimizing a website primarily involves editing its content and HTML coding to both increase its relevance to specific keywords and to remove barriers to the indexing activities of search engines.

The acronym "SEO" can also refer to "search engine optimizers," a term adopted by an industry of consultants who carry out optimization projects on behalf of clients, and by employees who perform SEO services in-house. Search engine optimizers may offer SEO as a stand-alone service or as a part of a broader marketing campaign. Because effective SEO may require changes to the HTML source code of a site, SEO tactics may be incorporated into web site development and design. The term "search engine friendly" may be used to describe web site designs, menus, content management systems, images, videos, shopping carts, and other elements that have been optimized for the purpose of search engine exposure.

Another class of techniques, known as black hat SEO or Spamdexing, use methods such as link farms and keyword stuffing that degrade both the relevance of search results and the user-experience of search engines. Search engines look for sites that employ these techniques in order to remove them from their indices.

totally worth it

2 FREE hours of marketing services :)

1 to 1 marketing..

here is our spill.....

One-to-one marketing (sometimes expressed as 1:1 marketing) is a customer relationship management (CRM) strategy emphasizing personalized interactions with customers. The personalization of interactions is thought to foster greater customer loyalty and better return on marketing investment. The concept of one-to-one marketing as a CRM approach was advanced by Don Peppers and Martha Rogers in their 1994 book, The One to One Future.

Only the term is new; the approach is almost as old as commerce itself. In the past, for example, proprietors of a general store would naturally take a one-to-one approach, remembering details about each customer's preferences and characteristics and using that knowledge to provide better service. One-to-one marketing seeks to reinvest marketing with the personal touch absent from many modern business interactions.

Fritz & Andre on Facebook

Our Team!
Tony : Alpha Dog
Miki: Office Gopher
Brennon: Code Monkey

Fritz and Andre presents : nothin but lies

Advertising Terms:

Ever wonder what all those advertising terms really mean?

NEW - Different color from previous design.

ALL NEW - Parts are not interchangeable with previous design.

FOOLPROOF OPERATION - No provision for adjustments.

ADVANCED DESIGN - The advertising agency doesn't understand it.

REDESIGNED - Previous flaws fixed - we hope.

YEARS OF DEVELOPMENT - We finally got one to work.

MAINTENANCE FREE - Impossible to fix.

MEETS ALL STANDARDS - Ours, not yours.

SOLID-STATE - Heavy as hell.

"Back When" by miki loveless (edited from Tim Mcgraw)

Don't you remember
The chizel in a rock
Paintings on a cave
At ten, two and four
A warm bowl of mush
With corn and starch
Sittin' round the table
Don't happen much anymore

We got just a little complicated
It's all too under estimated
Only FnA can do this today
Our way of advertising!

Back when a hoe was a hoe
Coke was a coke
And crack's what you were doing
When you were cracking jokes
Back when a screw was a screw
The wind was all that blew
And when you said I'm down with that
Well it meant you had the flu


I love my websites
shiny, flashy, nothing but glam
buttons and pages
videos or noise
Man they sound so fine
I had my favorite direct mail
The ones I received all the time
post cards, gift certificates, discounts, and updates
What happened to those times?

I'm readin' Street Slang For Dummies
Cause FnA isn't yet, your advertsing choice
You'll get more for my money
The way it was back then

Back when a hoe was a hoe
Coke was a coke
And crack's what you were doing
When you were cracking jokes
Back when a screw was a screw
The wind was all that blew
And when you said I'm down with that
Well it meant you had the flu


Give me a quail pen for some copywriting
I want every ad to be mesmerizing
Just keep it coming
The way it was back then

Back when a hoe was a hoe
Coke was a coke
And crack's what you were doing
When you were cracking jokes
Back when a screw was a screw
The wind was all that blew
And when you said I'm down with that
Well it meant you had the flu but not swine

From Fritz and Andre's sea green album :)

This is one of our many "deck of cards"..
If you are interested in see the full stack
I only need:
A name and Address!
no questions asked :)

P.S. remember some people go through the entire lives without getting a set of Fritz and Andre cards! Don't be one!

Tony Loveless

FACTS:
Tony Loveless is 40 years old.
Tony Loveless has salt n peppa colored hair.
Tony Loveless loves sunflower seeds.
Tony Loveless was born in May.
Tony Loveless loves weiner dogs.
Tony Loveless is only 5'9".
Tony Loveless named his only daughter Miki Loveless.
Tony Loveless only knows 1 joke.
Tony Loveless stopped growing when he was 15.
Tony Loveless hates the sun.
Tony Loveless loves to catch lizards.
Tony Loveless kills baby quails.
Tony Loveless has a bomb advertising company.
Tony Loveless can NOT dance.
Tony Loveless hates Russell Sprinklers.
Tony Loveless was named Anthony.
Tony Loveless drinks coffee every morning and is a morning person.
Tony Loveless wants world peace.
Tony Loveless wants to feed the homeless.
Tony Loveless once killed a man with his bare hands.
Tony Loveless never learned to cry.
Tony Loveless drives a truck.
Tony Loveless has 3 dogs and 3 kids and 1 delinquent.
Tony Loveless once spent a night in jail, instead of telling his parents he had a beer.
Tony Loveless decided to smile when he could of frowned.
Tony Loveless is freezing cold.
Tony Loveless loves care bears.
Tony Loveless's tears can cure cancer too bad he never cries.
Tony Loveless can slam a revolving door.
When Tony Loveless does pushups, he doesn't lift himself up. He pushes the world down.
If you have 5 dollars and Tony Loveless, has 5 dollars, Tony Loveless has mor money then you.
Tony Loveless killed 2 birds with 1 stone.
Tony Loveless can eat just one lays potato chip.
Tony Loveless can sneeze with his eyes open.
Apple pays Tony Loveless 99 cents everytime he listens to a song.
Tony Loveless does not sleep, he waits.
Tony Loveless is the reason why Waldo is hiding.
Tony Loveless counted to infinity twice.
Tony Loveless doesn't wear a watch, he decides what time it is!
Some people wear superman pajamas, superman wears Tony Loveless pajamas.